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The Apple Ad Effect: How a Promo Appearance Affects App Sales TheAppleBlog, CA As Jensen points out, he definitely gets better media presence via Apple than he could ever hope to fund on his own. Way back in February, Hit Tennis developer Mark Johnson noted a similar spike following the appearance of his app in an iPod Touch TV ... TV.com App for iPhone and iPod Touch Surpasses 1 Million Downloads InteractiveTV Today [itvt] YOUR TECH: An app for every need Washington Times Are Mobile Apps the Next ‘Killer App'? Wireless Week Phones Review - OS News all 161 news articles

A director of Microsoft's Xbox team is on his way to Apple. Meanwhile, the Mac maker appears to be taking its time to assure that Mac OS X 10.5.7 Update is rock solid before it's released to the public. And one of our sponsors is clearing out early model MacBook Airs for $999 and has dropped word that existing MacBook coupons won't run in May.

Visual Data Tools has released v2.0 of its graphing application for the Mac, DataGraph. The software allows users to create graphs out of combined data, and includes statistical functions such as function fitting, histograms and box plots. Changes in the update include a factoring together of line styles, fill styles and masks, and the moving of various settings from the old Axis controller into e...

Sony has added six new models to its digital voice recorder line-up, all sporting new designs, long recording times, improved recording quality and support for both Macs and PCs. All devices allow for recording and playing back audio in MP3 format as well as store files on their built-in flash memory. At the top of the range are the ICD-SX700 and ICD-SX700D. The former is capable of recording in L...

The iPhone version of Peggle should finally be released on May 12th, reports say. The game was originally set to debut through the App Store in March, but was delayed for reasons unknown. Little else is known about the port, except that it should be consistent with other versions....

Apple today landed another key employee with word that Microsoft's senior Xbox strategy director Richard Teversham has left his company to join the Mac creator. Although Microsoft itself will only confirm that Teversham has left for a "new opportunity" beyond the company, MCV understands that he has quit his employer of 15 years to take up an education-related position at a European Apple office....

Apple is allegedly in the process of restructuring its Mac offerings to include a number of lower-priced models, an unnamed source has told AppleInsider. Specific details remain unavailable, but the company is believed to be readying more affordable variations of the 13-inch MacBook and iMac, two of its best-selling products....

In spite of a fledgling attempt at chip design, Apple will likely stay with third-party components when it comes to building most of its hardware, says Kaufman Bros. analyst Shaw Wu. Bringing design in-house is said to have several possible advantages, such as faster and more power-efficient iPods, iPhones, Macs and other devices. The move could also increase barriers to competition, preventing ...

Acer today potentially spoiled Microsoft's Windows 7 launch plans by revealing a launch date for the operating system. The PC builder now says to Pocket-lint that the OS will be available on October 23rd and come in time for a new all-in-one nettop from Acer, the Z5600, to come preloaded with the software. Systems will also ship as early as late September for a hands-on experience, and those who...